In November 2025, Bloom Travel successfully completed an important Asia roadshow across five key markets: Vietnam, Indonesia, Malaysia, Thailand, and Taiwan.
The roadshow was part of Bloom Travel’s long-term strategy to strengthen Greece’s position in the Asian outbound travel market and to build closer relationships with leading travel partners across the region.
As a Greece-based DMC with deep experience in Asian markets, Bloom Travel understands that successful destination development requires more than simply offering standard travel programs. It requires local market knowledge, direct communication with agents, cultural understanding, flexible product design, and long-term trust.
For this reason, the Bloom Travel team traveled across Asia to meet local tourism professionals, present Greece as a premium destination, and introduce carefully designed Greece travel products for each market.
During the roadshow, Bloom Travel presented a wide range of travel ideas, including classic Greece itineraries, island combinations, cultural routes, leisure programs, luxury travel options, and MICE opportunities. The presentations highlighted Greece’s unique combination of history, culture, gastronomy, islands, landscapes, hospitality, and Mediterranean lifestyle.
A key part of the roadshow was the direct discussion with local travel agents. Bloom Travel had the opportunity to listen to each market’s needs, understand traveler preferences, receive feedback on itineraries and pricing, and explore ways to make Greece more attractive and accessible to Asian travelers.
In Vietnam, Bloom Travel participated in a tourism promotion event in Hanoi, presenting Greece land tour products to local travel companies and partners. The event showed the strong potential of the Vietnamese outbound market and the increasing interest of Vietnamese travelers in Europe and Greece.
In Indonesia, Bloom Travel continued its promotion activities in Jakarta, meeting local travel professionals and introducing Greece as a destination suitable for leisure groups, cultural travel, family holidays, and incentive programs.
In Malaysia, the team focused on developing stronger cooperation with travel agencies and tourism partners, presenting Greece as a destination that can combine history, islands, shopping, food, and unique Mediterranean experiences.
In Thailand, Bloom Travel discussed new opportunities for cooperation with local partners, focusing on product development, group travel, service quality, and the growing interest of Thai travelers in Greece and Southern Europe.
In Taiwan, Bloom Travel further strengthened its relationship with travel partners and highlighted Greece as an ideal destination for culture, romance, photography, island holidays, and high-quality travel experiences.
Mr. Theodoros Sotiridis, CEO of Bloom Group, emphasized the importance of direct presence in the Asian markets.
“Asia is not one single market. Every country has different traveler profiles, different expectations, and different ways of working. For Bloom Travel, it is very important to visit our partners, listen to them, understand their needs, and design Greece products that can truly work for each market,” Mr. Sotiridis said.
Mrs. Jackie Chen, Sales Manager of Bloom Travel, also presented proposed itineraries and product ideas to local agents during the roadshow. The programs included Athens, Santorini, Mykonos, Delphi, Meteora, Crete, and other popular destinations, as well as tailor-made solutions for groups, FIT travelers, and corporate clients.
Through the roadshow, Bloom Travel demonstrated its commitment to supporting Asian travel partners with reliable local operations in Greece, competitive product planning, high-quality services, and fast communication.
The company’s strength lies in its ability to combine deep knowledge of Greece with strong understanding of Asian travel expectations. From hotel arrangements and transportation to tour guides, restaurants, ferry tickets, domestic flights, MICE programs, and on-site coordination, Bloom Travel provides complete DMC support for partners across the region.
The Asia roadshow also confirmed that Greece has significant growth potential in these markets. Asian travelers are increasingly looking for destinations that offer authentic experiences, beautiful scenery, strong cultural identity, good service, and memorable photo opportunities. Greece offers all of these elements, making it one of the most promising European destinations for future growth.
For Bloom Travel, the roadshow was not only a promotional activity. It was also an important step in building stronger relationships, collecting valuable market feedback, and preparing better products for the coming seasons.
Bloom Travel will continue to invest in the Asian outbound market through roadshows, fam trips, partner meetings, destination presentations, and tailor-made product development.
With its experienced team, strong supplier network, local presence in Greece, and long-term commitment to Asian partners, Bloom Travel remains a trusted DMC for travel companies seeking reliable and professional services in Greece.